Staff at Embrace Group’s Support Centre in Rubery, Birmingham, pulled out all the stops to raise money for Macmillan Cancer Support, as part of the annual ‘World’s Largest Coffee Morning’ national fundraising extravaganza.

A small army of bakers produced a magnificent array of cakes, including cupcakes, doughnuts, carrot cake, coffee and walnut cake, flapjacks, chocolate cake, marbled cake, white chocolate cheesecake, lemon curd and fresh cream cake. There were even blueberry muffins, if anyone needed one of their five-a-day!

Without giving their waistlines a second thought, staff willingly tucked in, and even took home extra cake in handy takeaway boxes for family and friends.

The event was hosted as part of ‘The World’s Biggest Coffee Morning’, Macmillan Cancer Support’s biggest fundraising event, with coffee mornings being held up and down the UK. In 2015, the event raised £25 million alone.

mcm_raffle_tableThe Marketing team, who organised the event, were delighted to accept 25 wonderful prizes for the raffle, which raised even more money. The ‘Guess the Number of Spots on the Cake’ competition, supplied by Macmillan, pushed the total even higher. When the cash was counted at the end of the day it added up to an impressive £430.

Embrace Group’s Senior Management Team generously matched the day’s fundraising efforts, pushing the total amount raised to an outstanding £860.

Amy Hyland, Marketing & Communications Manager at Embrace Group, commented:

“We were delighted that that Embrace Group’s Support Centre team put in so much effort to support such a fantastic cause, and we will certainly be looking to get involved in years to come.

“We really respect the work that Macmillan do for people and families looking for care and support, much like our own organisation, so we wanted to raise as much money as we could. We were thrilled with the effort everyone made, it was a great day and we had a lot of fun but the icing on the cake was being able to donate nearly £900 to a fantastic cause.”

Embrace Group is a leading independent provider of health and social care to more than 3,500 people in the UK, offering person-centred residential, educational and supported living services which enable people to live as independently as possible.


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